FOR IMMEDIATE RELEASE
Metropolitan Economic Development Association hires new VP Chief of People Officer
Pamela Cannon to lead Meda’s HR relations and culture
MINNEAPOLIS, MN. (December 9, 2021) – Metropolitan Economic Development Association (Meda) announced the hire of Pamela Cannon as their new Vice President Chief of People Officer. Cannon joins Meda from her position as a Human Resources Director for Vanguard Soap in Memphis, Tennessee.
As VP CPO, Cannon will lead Meda’s Human Relations and working culture with a focus on employee experience.
“Fostering a positive company culture is integral to the influence Meda provides the entrepreneurs we support,” said Meda’s CEO and President Alfredo Martel. “During this challenging economic time, Pam brings great experience of getting the right team members contributing to the right projects for the largest impact, which will be vital in our strategy in 2022 and going forward.”
Prior to Vanguard Soap, Cannon’s experience spanned a variety of industries with skillsets in HR, business consulting, operations, sales, and labor relations. Combining HR and Compliance strategies into business strategy, Cannon increased staffing levels at Vanguard soap by 150% during 2020 and the pandemic in additional to providing strategic business recommendations, establishing diversity goals, and implementing HR and compliance strategies.
“It is my honor and privilege to join Meda as the new VP Chief of People Officer,” said Cannon. “Meda is known for making a tangible impact on BIPOC business owners which makes such a positive change for people’s communities and lives. I am thrilled to be leading Meda’s next step to continue that growth and influence while maintaining a positive, mission-driven company attitude.”
Cannon received her J.D. from St. Louis School of Law, a B.S. of Human Development from Vanderbilt University, and a M.A. of Human Resources Development from Webster University.
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About the Metropolitan Economic Development Association (Meda):
Meda was founded by a group of Minnesota business leaders who saw BIPOC business ownership as a positive, long-term response to rising economic inequity within minority communities in our state. Meda provides business development services, access to capital and corporate and governmental market support for BIPOC entrepreneurs. Over the years, Meda has helped launch more than 500 BIPOC businesses and assisted more than 25,000 Minnesota BIPOC entrepreneurs. Meda operates a growing Community Development Fund Institution (CDFI) that provides needed capital for minority businesses to become sustainable. Meda is also the host organization for the Minneapolis Minority Business Development Agency (MBDA) Business Center, which has been recognized by the MBDA as the top performing center four consecutive years from 2016- 2019. For more information, visit meda.net.